Xbox Series X / S Fastest Selling in Brand History

In the first major interview with Head of Xbox Phil Spencer in 2022, Kara Swisher at The New York Times discussed a range of topics including harassment in the gaming industry, the Metaverse, how Xbox plans to become the “Netflix of gaming”, and a lot more.

You can find the full interview here which we greatly suggest reading. However, one point jumped out immediately regarding the success of Xbox’s Series X and S consoles. And that is, that despite the pandemic and production issues, the Xbox Series consoles are the fastest selling in the brand’s history. In fact, according to Spencer, production is not the issue. Rather, it’s purely demand that is outstripping supply.

Supply is actually as big as it’s ever been. It’s that demand is exceeding the supply… At this point, we’ve sold more of this generation of Xboxes, which is Xbox Series X and S, than we had any previous version of Xbox.

Given the on-going conversation around the supply of the PS5 and Xbox Series consoles, this is a surprising comment, though a positive one for fans (and obviously encouraging for Xbox itself). The Xbox 360 is often seen as the golden child of the brand, particularly at launch, but it’s quite clear that the Xbox Series X and S have been hugely successful for Xbox to date.

By Seasoned Gaming

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