Via his Linkedin blog, Corporate VP at Microsoft Yusef Mehdi, shared some of his thoughts around the rocky launch of the Xbox One, where Microsoft lost its way, what they’ve learned, and how they have approached the Xbox brand since.
You can find the article here : How Xbox fans inspired a fan centric culture at Microsoft
While some of the Xbox leadership, Phil Spencer in particular, have owned the mistakes made by Microsoft’s team back in 2013, it’s nice to see the larger group speaking out about it. Since the change of leadership and mindset, the Xbox One has evolved greatly with frequent updates and features not found elsewhere. With Scorpio on the horizon, and knowing they are far behind Sony’s PS4 in overall sales, this mindset is more important than ever to the Xbox brand.